Adopting Nudge Theory in Academic Libraries

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dc.contributor.authorCherukodan, Surendran
dc.date.accessioned2019-12-14T10:43:01Z
dc.date.available2019-12-14T10:43:01Z
dc.date.issued2019-11
dc.description12th International CALIBER-2019, KIIT, Bhubaneswar, Odisha 28-30 November, 2019en_US
dc.description.abstractPurpose -This paper examines the nudge theory revealed by Richard H. Thaler and Cass R. Sunstein in their book “Nudge: Improving Decisions about Health, Wealth and Happiness” and the possibilities of its applications in academic libraries to enhance library services and library use. This paper tries to identify various nudge ideas and apply them to academic library environment. Application of nudge theory shall bring new insights for library professionals to influence users. Nudge theory will help librarians to become choice architects who have the responsibility for organizing the contexts in which people make decisions.en_US
dc.identifier.isbn9789381232095
dc.identifier.urihttp://ir.inflibnet.ac.in/handle/1944/2307
dc.language.isoenen_US
dc.publisherINFLIBNET Centre, Gandhinagaren_US
dc.relation.ispartofseriesCALIBER-2019;28
dc.subjectAcademic Libraryen_US
dc.subjectBehavioral Science in Librariesen_US
dc.subjectNudge Theoryen_US
dc.subjectUser Servicesen_US
dc.titleAdopting Nudge Theory in Academic Librariesen_US
dc.typeBook chapteren_US

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