Browsing by Author "Munshi, M Nasiruddin"

Now showing 1 - 3 of 3
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    Knowledge Management in Bangladeshi Libraries: A Long Way to Go
    (INFLIBNET Centre, 2005-02-02) Munshi, M Nasiruddin; Hoq, Kazi Mostak Gausul
    Describes that both knowledge and information have become essential ingredients to change our society for future vision and shows the different approaches of knowledge management activities. Mentions the modules and processes of knowledge management and also discusses the knowledge management techniques in libraries. Shows the present status of knowledge management activities in Bangladesh libraries.
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    Marketing of Information Products and Services for Special Libraries in Bangladesh
    (INFLIBNET Centre, 2008-11-06) Munshi, M Nasiruddin
    Marketing approach aims at determining the needs, wants and demands of the target clients through designing and delivering appropriate products and services more effectively for the purpose of achieving organizational goals and objectives. This paper is an attempt to conceptualize the strategic approaches of marketing mix to library and information centers. Has also been drawn up a model plan of marketing for special library systems of Bangladesh. Finally, it recognizes some benefits of proposed marketing plan.
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    Marketing of Information Products and Services in Bangladesh: Findings, Data Analysis and Discussions
    (INFLIBNET Centre, 2005-11-10) Munshi, M Nasiruddin
    This paper discusses the current trends of library and information products and services in Bangladesh with reference to country’s leading special and specialized academic libraries. Identifies the present status of library’s information products and services and their marketing strategies, and measures the attitudes of librarians/information professionals towards profitmaking activities in libraries. Highlights the information needs and information seeking behaviour of academic community, scientists, specialists, researchers as well as administrators of the organizations and from outside the organizations.